It’s never been a better time to be a renter. What used to be considered a transition to homeownership has transformed into an attractive option for...

If you’re looking to attract potential renters to your property, a good marketing strategy is obviously a no-brainer. Whether you’re seeking to ke...

After months of development, your property’s new social media strategy has hit the big time – or, at least, the social media channels you’ve c...

The multifamily housing industry has a new driving demographic, and surprisingly, it’s not Millennials or Generation Z. In fact, the new kids on the...

It’s no secret that the share economy is on the rise. From crowdfunding to coworking spaces, today’s hottest industry is all about exchanging res...

Lately, it seems whenever you turn on the TV, a new data scandal is brought to the public surface.  Between the Facebook-Cambridge Analytica data sca...

A recent report revealed that modern marketers struggle to leverage all of a business’ accessible data into their respective marketing campaigns. If...

Regroup…is this a new management trend?  Not a chance!  Regroup is simply an opportunity to end one month’s business cycle, recap the performanc...

Due to the immense popularity of the sharing economy, apps like Airbnb and VRBO have completely changed the way people locate and secure short-term r...

As a multifamily executive working in the Digital Age, you most likely invest in a website to help your apartment community attract potential renters,...

“When you hire the best, the rest is easy!” We have heard this phrase many times, but how do we put this concept into action? We know that hiring ...

At this point, it’s been widely accepted that Google and its cornucopia of offerings — Thanksgiving, anyone? — are the cream of the crop in the ...