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The rental housing industry is no stranger to change. Throughout the decades, the multifamily sector has witnessed its fair share of highs and lows, ranging..

Data is everywhere. The tech buzzword has infiltrated every industry during the past few years, from Internet service providers to Silicon Valley startups. Now, the..

Facebook advertising has long been a cornerstone of digital marketing strategies across a range of industries. Where else can strategists enjoy seamless access to millions..

Influencers. They’ve taken your social media channels—and the world—by storm in recent years. But, what is influencer marketing, and how did it become so popular?..

There are plenty of reasons to rebrand an apartment community. Perhaps, you want to revitalize your brand image to appeal to up-and-coming renters. Maybe, your..

Companies, like Apple, have built their reputation around the successful forecasting of trends. Just look at the iPod. When digital music downloads became all the..

If you’re looking to attract potential renters to your property, a good marketing strategy is obviously a no-brainer. Whether you’re seeking to keep current renters..

Social distancing is a new phenomenon for many. As humans, we are instinctively social creatures, who like to be surrounded by family, friends, and loved..

How often do you use the Internet? It seems like a loaded question, but over 80 percent of American adults use the Internet daily, with..

Current global and national events have thrown our daily lives way off-course, to say the least. Many cities continue to be on lockdown, children have..