Forty Under 40 December 14, 2019

The Houston Apartment Association’s 2018 Forty Under 40 class have accomplished so many great things in their careers already. The Houston multifamily industry is filled with aspirational young professionals, as HAA received more than 200 nominations this year. A panel of judges scored the nominees on leadership, response to challenges and professionalism. Each of the 40 honorees were recognized on Wednesday, Sept. 19 at Prohibition Supperclub & Bar. Click the link below to see this year’s Forty Under 40 class. Related posts:

2018 State of the… December 14, 2019

Over 300 attendees crowded the Post Oak Hilton Hotel on January 24th to listen to panelists pontificate on market conditions and industry trends expected in 2018.  Panelists included: Stacy Hunt, Moderator, Greystar Ric Campo, Camden Cyrus Bahrami, Alliance Residential John Boriack, Veritas Equity Management Patrick Jankowski, Greater Houston Partnership Bruce McClenny, Apartment Data.com You can view and download the slides from the presentation via Related posts:

Texas Regulatory Waivers and… December 14, 2019

The list below contains some of the major waivers andsuspensions of Texas laws and regulations that might affect the apartmentindustry, as well as some resources and guidance for apartment communitiesaffected by Hurricane Harvey.  The listis not exhaustive, due to the fact that many waivers and suspensions that havebeen granted were not provided in writing or were granted on an individualcase-by-case basis. Please use this as a guide only. Before relying on anyparticular waiver or suspension, the proclamation or order granting the waiveror suspension should be reviewed.   Proclamations from the Office of theTexas Governor Harris and surrounding counties have been declared a disasterarea due to damage caused by Hurricane Harvey. The declaration of disaster allows the suspension of regulations thatwould in any way prevent, hinder or delay necessary action in coping with thedisaster upon written approval of the Governor’s office.  The disaster declaration was extended foranother 30 days on November 19, 2017.  Regulations regarding utility connections and property accesshave been waived to allow for creation of temporary utility connections andease of access to utility lines to facilitate repair.  The attorney general has been instructed to investigate andprosecute claims of price gouging related to the Hurricane Harvey reliefeffort.  Suspected price gouging on thepart of vendors helping with remediation efforts should be reported to theOffice of the Attorney General. The Supreme Court of Texas It was ordered that all courts in Texas should considerdisaster-caused delays as good cause for modifying or suspending all deadlinesand procedures—whether prescribed by statute, rule, or order—in any case, civilor criminal.  This was extended..

Fire Extinguisher Recall December 14, 2019

The U.S. Consumer Product Safety Commission has ordered the recall of 134 models of Kidde fire extinguishers manufactured between January 1, 1973 and August 15, 2017, including models that were previously recalled in March 2009 and February 2015. The extinguishers were sold in red, white and silver, and are either ABC- or BC-rated. The model number is printed on the fire extinguisher label. For units produced in 2007 and beyond, the date of manufacture is a 10-digit date code printed on the side of the cylinder, near the bottom. Digits five through nine represent the day and year of manufacture in DDDYY format. Date codes for recalled models manufactured from January 2, 2012 through August 15, 2017 are 00212 through 22717. For units produced before 2007, a date code is not printed on the fire extinguisher. Information from the USCPSC: Information from Kidde: Related posts:

SEO HUGE News December 13, 2019

SEO HUGE news and means a lot of work! Google has recently updated the way that they track “vicinities,” or locations, and in doing so, locations have been completely changed in their back end and how they serve us this data. Because of this, we have to re-map these locations in our systems. Google no longer recognizes certain neighborhoods or boroughs. EVEN SOME SUBURBS CITIES If you are tracking a keyword by one of the changed location types, the keyword’s location will need to be updated to monitor on another city or postal code. I have some accounts that we are still figuring how or where to focus on. UGHHHERRRR Google! My source for this information is MOZ highly trusted by Google. See more Prev: Back: Next:

SEO HUGE News December 13, 2019

SEO HUGE news and means a lot of work! Google has recently updated the way that they track “vicinities,” or locations, and in doing so, locations have been completely changed in their back end and how they serve us this data. Because of this, we have to re-map these locations in our systems. Google no longer recognizes certain neighborhoods or boroughs. EVEN SOME SUBURBS CITIES If you are tracking a keyword by one of the changed location types, the keyword’s location will need to be updated to monitor on another city or postal code. I have some accounts that we are still figuring how or where to focus on. UGHHHERRRR Google! My source for this information is MOZ highly trusted by Google. See more Prev: Back: Next:

Apartment Industry Speakers December 12, 2019

Are you seeking the perfect apartment industry speaker for your next event?You want a professional apartment leasing, marketing or management speaker who will emotionally connect with your attendees, entertain them, give great content and leave them educated and motivated? Are you looking for a proven apartment professional who leaves their ego at the door so they can focus on the needs of  your employee?Perhaps you need an “expert who speaks”? This is a book author or researcher who is a recognized expert in  the apartment industry who also speaks. They might be a currently active facilitator, consultant, coach and writer who speaks about their experiences and how they can help your company and employeesWhatever your needs are, is likely the  right speaker for your event. If she is not she will now the speaker and provide you with their contact information. Research goes a long way when you are choosing a speaker in the apartment industry. There are many levels of speakers in the apartment industry, with credentials and capabilities that vary widely.You will want to look at fees, expenses, logistics, topics, expertise, professionalism, technology use, learning tools and most important of all, the audience outcomes the speaker creates for you, your organization and your sponsors.Follow this or customize one for yourself!Apartment Leasing TodayFor many Multifamily Leasing Professionals, leasing has become a challenge with the change in consumer’s expectations, higher rents, no concessions and the focus on raising rents at renewal, added responsibilities and less time! This tour focuses on arming you WITH a whole..

Apartment Industry Speakers December 12, 2019

Are you seeking the perfect apartment industry speaker for your next event?You want a professional apartment leasing, marketing or management speaker who will emotionally connect with your attendees, entertain them, give great content and leave them educated and motivated? Are you looking for a proven apartment professional who leaves their ego at the door so they can focus on the needs of  your employee?Perhaps you need an “expert who speaks”? This is a book author or researcher who is a recognized expert in  the apartment industry who also speaks. They might be a currently active facilitator, consultant, coach and writer who speaks about their experiences and how they can help your company and employeesWhatever your needs are, is likely the  right speaker for your event. If she is not she will now the speaker and provide you with their contact information. Research goes a long way when you are choosing a speaker in the apartment industry. There are many levels of speakers in the apartment industry, with credentials and capabilities that vary widely.You will want to look at fees, expenses, logistics, topics, expertise, professionalism, technology use, learning tools and most important of all, the audience outcomes the speaker creates for you, your organization and your sponsors.Follow this or customize one for yourself!Apartment Leasing TodayFor many Multifamily Leasing Professionals, leasing has become a challenge with the change in consumer’s expectations, higher rents, no concessions and the focus on raising rents at renewal, added responsibilities and less time! This tour focuses on arming you WITH a whole..

New Social Media Platforms… December 12, 2019

We’ve noticed apartment traffic from Facebook to our websites is going down. We share apartment community blog posts on our clients websites timeline for SEO benefit, and the number of visitors we attract to our sites has dropped in the past year-and-a-half. Overall, website traffic is going up and notice an excellent growth in organic search. Facebook is a resident engagement play. The benefit is that they share how much they love living in our communities and there for a referral platform. Increase sharable content, use influencers and engage heavily with each person that posts or comments. I have found that Facebook is more time consuming these days to achieve the same traffic to our websites. We are spending much more time on other social media platforms and is now also becoming a new essential strategy Has your strategy changed this year? Let me know. See more Prev: Back: Next:

Best Practices for Successful… December 12, 2019

One of the most successful apartment marketing tactics that people have been using to generate more qualified apartment prospect leads is via apartment internet marketing. However, for most apartment managers they have no clue how to begin. The article below can help you start generating more apartment prospect leads on the Internet.Your apartment internet marketing strategy doesn’t have to be limited to the internet itself. For instance, you may want to host in-person gatherings or events for prospects, brokers, vendors, and residents with whom you regularly interact. This will have them become more familiar with your apartment community; this will make them more excited about writing about your apartments, company, and community.Always keep track of what your main apartment competitors are doing. Take a look at your competitor’s website to see what you need to work. You can get a good idea of the number of visitors they are generating, and that can help you determine how you are doing.Though apartment internet marketing is a road to success, supplement it with a direct marketing strategy as well. Reach out to your potential and existing residents with traditional methods, such as telephone, emails and local applications that many people are using today, such as nextdoor. You can find much helpful information in online directories.Start with a small, well-optimized website site. If your site has thousands of indexed pages, search engines are more likely to pass it by in favor of sites with a few hundred well-optimized pages.Create a blog if you don’t have one and post..